Runwal Realty’s Luxury Pivot: Sonam Kapoor Joins the Brand’s Elegant New Era

Real estate isn’t just about buildings anymore — it’s about belief systems. And Runwal just proved that with a complete rebrand as Runwal Realty, anchored by none other than Bollywood fashion royalty Sonam Kapoor.

Known for her luxury-forward personal brand and distinct sense of timelessness, Sonam Kapoor now represents Runwal Realty’s new vision: “Building for Generations to Come.” This isn’t just a slogan — it’s a shift in real estate storytelling.

For over four decades, Runwal has built across Mumbai and Pune. But this next chapter is about legacy homes — spaces that don’t just exist but endure. The rebranding includes a renewed focus on luxury, aesthetic endurance, and spatial storytelling. As Sandeep Runwal puts it, "Homes aren’t transactions. They’re beginnings. They’re milestones."

And with Sonam at the helm of the brand campaign, the communication is crystal clear: This is a lifestyle brand disguised as a real estate firm. From OOH to print to digital to multiplex ads — you’re about to see a lot more Runwal Realty in the most premium places.

The real genius lies in aligning Runwal’s generational philosophy with Sonam’s public persona: both rooted in heritage, both future-facing. It’s a marketing masterclass in casting the right ambassador for your brand evolution.

In a sector where selling square footage often trumps soul, Runwal Realty is building something deeper — emotionally resonant real estate.